If you post a rental on Airbnb, I strongly advise investing in a professional photographer to shoot your home. I can refer you to at least three I know personally. And before you complain about cost, you don’t have to hire the ghosts of Diane Arbus and Ansel Adams. Someone with the advanced skills of “steady hands” and “sight” would be an improvement to what I’ve seen lately: One guy decided to take his photos during a solar eclipse. It was so dark and claustrophobic, I think the previous occupants were David Sweat and Richard Matt. One lady couldn’t be bothered to keep her laundry basket out of the shot. That really helped seal the deal with potential renters: “Gee, I could be relaxing on that leather sofa… just like the basket filled with dirty clothes. And I could be on my fourth glass of wine… just like the owner when she took these photos.” The winner, so far, is the genius who took a shot of her over-decorated bathroom, and her reflection in the mirror wound up in the picture (based on her outfit, she did not plan this). You might remember her house from its appearance in Men in Black.